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Consumers Think Beyond Price; Not Interested in Online-Only Experience

Consumers do not want to do all their insurance shopping online, they care about more than just price, and good claims service is something consumers expect, rather than an extra bonus that will help a companys retention rate, according to the findings of an Ernst & Young survey.

By Phil Gusman | Updated on February 22, 2012

NU Online News Service, Feb. 22, 3:08 p.m. EST

Consumers do not want to do all their insurance shopping online, they care about more than just price, and good claims service is something consumers expect, rather than an extra bonus that will help a company’s retention rate, according to the findings of an Ernst & Young survey. 

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