See the NAIC's resolution here.

The MLR limits administrative costs as a percentage of healthcare premiums to 15% for large groups and 20% for small group and individual policies.

The MLR rules took effect Jan. 1, but today's final rule makes modifications and provides certainty to how the MLR is calculated, HHS said.

The modifications are based on public comments solicited in an earlier version of the rule published by Centers for Medicare and Medicaid Services in the spring, HHS said in the final rule.

Robert Miller, president of the National Association of Insurance and Financial Advisors, confirmed the implications of the HHS action in a statement.

“NAIFA is disappointed that the administration rejected the NAIC recommendation to take action that would ensure continued consumer access to professional health insurance agents in its final MLR rule,” Miller said.

He said, however, that NAIFA remains hopeful that Congress will join the NAIC in recognizing the harm caused to consumers and make the necessary changes to the law.”

Miller's comment referred to two pieces of legislation being considered by the House Energy and Commerce Committee.

One is H.R. 1206, which would exclude producer compensation from medical loss ratio calculations. Another is H.R. 2077, which would repeal the MLR entirely.

H.R. 1206, sponsored by Rep. Mike Rogers, R-Mich., and John Barrow, D-Ga., has strong support. The bill has 139 co-sponsors. But it has been mired for months in the House.

Tim Dodge, director of research and media relations for the Independent Insurance Agents & Brokers of New York, Inc., said that the trade group was “disappointed that the final MLR rules do not include an exemption for agents' and brokers' commissions.”

Dodge said the lack of an exemption has caused insurance companies to reduce the compensation they pay to their agents and brokers. Consequently, Dodge said, insurance producers are finding that it might not make business sense for them to participate in the health insurance market.

He said this “deprives consumers and businesses of the expert advice they need to make informed decisions.” He noted the NAIC resolution, adding “We continue to urge Congress and HHS to do just that.”

On the other side, Ethan Rome, executive director of Health Care for America Now, praised the Obama administration's decision.

“This is a great victory for consumers because it maintains the integrity of incredibly important consumer protections that hold the insurance industry accountable and because it puts money in the pockets of families who need it a lot more than insurance companies awash in record profits,” Rome said.

The changes to the rule include making the rebate that insurers will have to provide to consumers in 2012 if they don't comply with the law tax-free.

However, a Government Accountability Office report released earlier this week said that most large and medium-sized insurers appear to be complying with the law, meaning that it is unlikely that insurers will be required to make large payments to consumers next year.

Specifically, the MLR rule will be modified under changes finalized today. “Rather than having insurers send checks that could be taxed, workers in group health plans can receive rebates in a way that is not taxable,” HHS said.

The new regulation also proposes that all consumers receive a notice, showing not just the amount of any rebate, but what the insurer's MLR means regardless of whether there is a rebate, and how the insurer's MLR has improved under the new law.

In addition, under the changes, data on the special types of plans, mini-meds and expatriate plans will be publicly posted in the spring, HHS said.

The final rule makes only a minor change to a quality improvement definition to promote insurer improvements in defining or coding of medical conditions for a limited window of time, HHS said.

The changes adopted today also phase down the special circumstances adjustment for mini-med plans.

HHS said that, in 2011, so-called mini-med plans received a special circumstances adjustment to their MLR in the form of a multiplier of 2.0 for 2011.

The final rule phases it down from 1.75 in 2012 to 1.5 in 2013 to 1.25 in 2014. Mini-med plans will be banned by the prohibition on annual limits in the Affordable Care Act starting in 2014.

The final rule, after reviewing data, keeps the expatriate plan multiplier adjustment at 2.0 due to their unique structure. It also levels the playing field between non-profit and for-profit insurers in states with premium taxes.

Also, the final rule does not impact existing waivers to the MLR granted states, according to industry sources.

HHS has granted waiver requests to states like Iowa, where it has allowed MLRs to be 67% and 75% in years 2011 and 2012 respectively, with the final standard of 80% to be implemented in 2013 and beyond. The adjustment was granted in recognition of the inability of some Iowa companies selling individual policies to remain in the market under the initial requirements.