Creating an Aura for Insurers With Mobile Technology
Though still in the early stages of adoption, mobile technology is blossoming by the month as insurers discover better ways to connect with both business users and consumers.
By Robert Regis Hyle |
Updated on November 09, 2011
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Vijay Gopal, vice president and enterprise chief architect at Nationwide Insurance, believes the number of smartphone users will keep increasing, particularly as the user experience keeps improving. He points out that as little as four years ago touch screens on smartphones were not prevalent.
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