NU Online News Service, Oct. 18, 2:48 p.m. EDT

The Franklin Mutual Insurance Co. (FMI) has joined the Independent Insurance Agents & Brokers of America's producer branding initiative Trusted Choice as the 62nd insurance company member.

FMI, headquartered in Branchville, N.J., was founded in 1879 as The Franklin Farmers Mutual Fire Assurance Association.

According to Highline Data, in terms of ranking in the New Jersey market by direct premium written, FMI is ranked 21st.

The company is primarily a writer of homeowners insurance and commercial multiperil.

“FMI has always relied on the knowledge and expertise of our independent agents and brokers to help customers make the right choices for their insurance needs,” says Jim Ayers, FMI president, in a statement. “Being a member of Trusted Choice reaffirms our commitment to providing our insureds with the best products and the absolute best service from the industry's most qualified professionals.”

“Trusted Choice is proud to welcome The Franklin Mutual Insurance Co. as the newest company partner,” says Dave Evans, Trusted Choice executive director. “For more than 130 years, FMI has provided personalized insurance products and individualized customer service.”

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