In part one, I mentioned that the first standard of great customer service companies is that they know why they are great, the second is that they know where they stand, and the third is that they know where they are going. In part two, I explained that the fourth standard is that their employees can accurately describe their jobs. Now, let’s move onto the fifth and final standard.

Customer Service, A Recap

Finish this sentence: “Customer service is ______.” It can be a sentence, a list, or even a picture. It does not mat­ter. Once you are finished, refer to the customer service basics on the next page to see how your answer compares.

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