You know that philanthropic work is good for the soul, but do you know that it can be good for business, too?
From improving employee morale and teamwork to attracting the best recruits, creating networking opportunities, forming partnerships and improving community relations, corporate philanthropy makes as much sense as a good marketing or business plan.
Charitable giving is so deeply engrained in our culture that it’s nearly a national mandate. So it should be no surprise to learn that, according to the IBM Institute for Business Value, 50 percent of employees would accept a lower wage to work for a socially conscious company and 40 percent would work longer hours.
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