Search
 

Customer Loyalty More Important Than Ever For P&C

New research helps quantify just how much loyalty is worth in the p&c business, why the value of a loyal customer is growing, how individual p&c companies rate in customer loyalty today, and what specific actions your firm can take to increase customer loyalty.

By Steven Nicks | Updated on January 17, 2011

You don’t need a research report to tell you there’s a strong connection between customer loyalty and profits.

But new research helps quantify just how much loyalty is worth in the p&c business, why the value of a loyal customer is growing, how individual p&c companies rate in customer loyalty today, and what specific actions your firm can take to increase customer loyalty.

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.

INCLUDED IN A DIGITAL MEMBERSHIP:

  • All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.

Already have an account?

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Recommended Stories

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2024 ALM Global, LLC. All Rights Reserved.