For far too long, insurance carriers have viewed public adjusters as opponents rather than as potential allies. I believe the time has come to end this "cold war" and recognize that insurers, independent adjusters, and public adjusters all share a similar goal--fast, efficient, and accurate claims resolution. By taking a team approach, we can collectively do a better job of servicing policyholders who have suffered a serious loss to their homes, businesses, or commercial properties.

Taking a unified approach would be an important step toward bringing the insurance industry more fully into the 21st century, by both improving transparency for the public, and reducing costly inefficiencies for the insurer. Today, many carriers are seeking to control as much of the claim process as possible, often delaying or minimizing settlement offers. I strongly believe that such behavior is shortsighted and ultimately harms our industry.

First of all, these types of claim practices create adversarial relationships with consumers, and can ruin years of hard-earned goodwill on the part of the independent agent. They also have long-term negative consequences, such as creating a feeling of distrust and resentment among the American public.

Continue Reading for Free

Register and gain access to:

  • Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.