Researchers who study the growth of the Internet and its demographics reveal some interesting information that agents can use to their advantage.

The most recent statistics that I can find show that North America has 266.2 million Internet users, which is behind Europe at 475.1 million users and Asia at a whopping 825.1 million users. But when it comes to penetration of population, North America is No. 1, with 77.4 percent of the population on the Internet.

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