For a long time now, you have heard from me and many others about the value and importance of leveraging multimedia as a communications and marketing tool. Video, audio streaming, blogs, Twitter, etc., are all excellent means of attracting attention to your website. In fact, all of them improve your website's search engine optimization (SEO), which positions you higher in result listings when someone searches any of your keywords.

Video production always has seemed out of reach, either in complexity or cost. I can only imagine that thousands of dollar signs appear dancing around in your head, immediately snuffing out any notion you might have for pursuing the option.

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