When Physicians Mutual Insurance Company decided to begin a customer-focused business transformation program and implement a service-oriented architecture (SOA) in 2004, Dan Simpson, senior vice president and CIO, knew such a major transformation required more than just implementing new systems. It required changing how people work together to develop innovative solutions.

To that end, the health insurance company opened an off-site office for the more than 40 business and IT employees selected to work on what is known internally as the Greenfield program–a reference by the carrier to an old industrial term meaning to go outside and start from scratch.

(For a look back at a Business Solutions article featuring Physicians Mutual and Dan Simpson, click here.)

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.

INCLUDED IN A DIGITAL MEMBERSHIP:

  • All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.

Already have an account?


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2024 ALM Global, LLC. All Rights Reserved.