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Toops Scoops: Going Green -- Promise Deferred?

Last June, AA&Btook an in-depth look at insurers and agentswho were specializing in "green" insurance coverage. Our sources spoke glowingly of the potential for growth ...

By Laura Mazzuca Toops | Updated on December 10, 2009

Last June, AA&B took an in-depth look at insurers and agents who were specializing in “green” insurance coverage. Our sources spoke glowingly of the potential for growth in green construction, especially in the area of retrofitting existing buildings — a topic covered in a current Web exclusive article on the subject.

Supporters maintain that adopting green building methods and materials will create a “green collar” job transformation in the U.S.  The latest figures from the USGBC in a “Green Jobs Study” conducted by Booz Allen suggests that green building will support or create 7.9 million jobs between now and 2013. And in certain areas of the country, it seems to be working. One independent study shows California green jobs grew 36 percent from 1995 to 2008.

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