Search
 

Celebrating 25 Years of Florida Underwriter

Longtime readers of Florida Underwriter may experience a sense of d?j? vu as they look at this month's cover. Yes, you have seen it before -- or at least something very similar. The

By Joan E. Collier, Joan E. Collier | Updated on April 30, 2009

Celebrating 25 Years of Florida Underwriter

Longtime readers of Florida Underwriter may experience a sense of d?j? vu as they look at this month’s cover. Yes, you have seen it before — or at least something very similar. The alligator-and-orange design graced our very first issue in May 1984. The concept was reprised for our 10th anniversary in 1994, and now once again for our 25th. We considered changing the alligator to reflect our industry today, but thought if we “grew” the gator to reflect the industry’s current size, it wouldn’t fit on the page. We also thought about morphing it into a chameleon, to illustrate how carriers and agents have struggled to adapt to consumers’ changing needs. But in the end, we left our alligator pretty much intact from its birth of 25 years ago — although our 2009 incarnation does have a bit more “attitude” than its younger version.

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.

INCLUDED IN A DIGITAL MEMBERSHIP:

  • All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.

Already have an account?

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Recommended Stories

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2024 ALM Global, LLC. All Rights Reserved.