NU Online News Service, April 23, 1:06 p.m. EDT

The insurance industry will need to improve risk management, technology and cost-cutting strategies to survive the "deepest financial crisis and recession in two generations," a consulting firm is advising.

PricewaterhouseCoopers in its "Top Nine Insurance Industry Issues in 2009: Crisis and Change," report outlines challenges facing the industry in the current economy, and recommends steps in several business areas to guide insurers through the turmoil.

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