More than half of insurance agency management computer system users tap a real-time tool to start an inquiry or service transaction, according to a survey conducted by the Real Time/Download Campaign--a coalition of agents, brokers, carriers, technology providers, user groups and agent and industry associations.
"Increasing numbers of agents and brokers are leveraging real-time technology tools to handle policy rating and sales, manage customer inquiries, and deliver service," the group noted.
According to the poll--which queried some 3,200 agency staff members--54 percent used real-time for inquiries and 55 percent for personal lines endorsements. In addition, 43 percent of agents are rating personal lines in real-time through their agency management system or comparative rater.
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