For more information, read these AA&B Web exclusive articles: Recruitment: The Big-Picture View and Recruitment: The Youthful Perspective. Back in 1970, sociologist Charles A. Reich posited in his book “The Greening of America” that widespread acceptance of countercultural credos and recreational drugs would transform America into a land where personal freedom and egalitarianism would prevail.

It didn't quite turn out that way. Instead, we're looking at The Graying of America, in which the baby boomers of the 1950s and 1960s are retiring in a giant demographic wave.

According to the Insurity/Microsoft Millennials in Insurance Survey 2008, nearly 60 percent of our employees are older than age 45. Between now and 2014, the U.S. property-casualty industry must fill almost 100,000 underwriting and claims positions.

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