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Collector Car Insurers Ride Generational Trends, Driving Growth In Niche Market

Prospect base keeps expanding as baby boomers retire, buy more vintage

By Phil Gusman | Updated on June 15, 2008

For insurers of collector cars, staying on top of generational trends and increasing awareness among prospects about the unique value of their specialty coverage remain the top challenges in this growing niche, according to experts in the field.

With the number of collector car owners on the rise due to networking over the Web and retiring baby boomers with disposable income, the pool of potential insureds has increased in recent years. Additionally, as new generations of consumers enter the market, their tastes are expanding the types of cars that are considered “collector-worthy.”

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