In 2006, 84.6 million people poured into the Sunshine State, according to VISIT FLORIDA, the state’s official tourism site. More than half of them rented cars, and many of them were confused. Not by strange roads, red-light runners, and the continuous left-turn blinker on the Buick in front of them, but by insurance.

A recent National Association of Insurance Commissioners (NAIC) survey of more than 600 consumers showed that motorists nationwide are befuddled about whether to buy insurance when renting a car. Most are driving blind, heading off to the rental counter without knowing whether their existing auto policies or credit card benefits already cover their needs. Survey says:

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