While personal lines property insurers are leaving the state in droves, one new Florida mutual carrier thinks it can buck the trend with some sharp underwriting.
Earlier this year, the Privilege Underwriters Reciprocal Exchange (PURE) started insuring homes valued at over $1 million.
Executive Vice President Martin Hartley said the key to the company's underwriting was looking for well-built homes with the kind of retrofitting to withstand today's hurricanes and meet the state's 2001 building codes.
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