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Insurance Is Going To The Dogs (And Cats)

It may come as no surprise then, that U.S. consumers will spend an estimated $38.4 billion on their pets in 2006, according to the American Pet Products Manufacturers Association. But while designer

By Margaret C. Oconnor | Updated on October 29, 2006

As luxury pet hotels spring up across the land and talking dogs on TV advertise everything from tacos to used cars, it’s obvious that America’s love of animals has reached a fever pitch.

It may come as no surprise then, that U.S. consumers will spend an estimated $38.4 billion on their pets in 2006, according to the American Pet Products Manufacturers Association. But while designer collars and doggie day-care are all the rage, the majority of pet-related spending is for health care, an area that is becoming broader and more expensive as the health equipment and technology traditionally used for humans is extended to animals.

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