Some changes that will affect the insurance industry are still years away. Others are probably in the foreseeable future. Many we can't do anything about, other than respond and act, or react, accordingly. The immediate problem is that we're all so involved in day-to-day activities and pressures that sometimes we can't see the forest for the trees anymore.

In publishing, we have deadlines and coverage commitments to deliver timely editions on time. Personally, I've worked in and reported on a number of industries throughout my career. For instance, I started in the transportation and distribution industry, then moved to the design and construction industries, and finally into insurance. They've all been challenging endeavors, but nothing as much as insurance claims.

Before I started working in the insurance industry, I'd never experienced such rapid changes in priorities, such moving forces demonstrated in readers' attempts to be thorough and responsive. You'd think that after 9/11′s challenges, followed by all these "perfect storm" seasons, that you had seen everything. Unfortunately, I suspect that you and me ain't seen nothin' yet.