MOST OF us are aware of the communications disconnect that can take place between agents and their clients. The problem arises innocently enough when we fail to remember that terms that are second nature to us are not commonly understood by the general public. A prospect once called me in frustration over such a disconnect. He'd asked his agent how much he would be paid for covered damage under his policy. The answer was actual cash value at the time of loss. Pursued for a more understandable explanation, the agent restated his simple-sounding explanation. It still made no sense to the client, who finally gave up trying to understand.
Communication disconnects also can occur between agency owners and their technical consultants. A recent reference to a technology application led me to a series of e-mail exchanges with my consultant. His last communication read as follows:
“Wait until I put that thingamabob into the fiber port to poke the packet loose into the LFIZ compression algorithm. That will make the back-end dataflow faster from the SATA to the 1294 bus while reducing the 18225 JO overhead.”
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