Allstate has launched a national advertising campaign to raise awareness and spur dialogue about better preparing Americans for catastrophic events. The campaign includes full-page advertisements in the New York Times, Wall Street Journal, Washington Post, Washington Times, Chicago Tribune and Capitol Hill publications, Roll Call and The Hill. The ads provide catastrophe facts, as well as what Allstate believes can be done to better protect the country from the effects of catastrophes.
“The risks we all face from natural disasters are on the rise,” said Thomas J. Wilson, president and chief operating officer for Allstate. “In order to help ordinary Americans manage those risks and the financial consequences that result from catastrophes, a stronger public-private partnership at the local, state, and federal levels must be forged.”
The company is the charter member of ProtectingAmerica.org, a coalition dedicated to developing a better system for handling catastrophes.
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