AT LAST month’s annual meeting of the Target Markets Program Administrators Association, Arthur Seifert, CPCU, CIC, RPLU, was named chairman of the organization. Mr. Seifert also is president and CEO of The Lighthouse Cos. in Annandale, Va. The organization has 45 employees and just under $100 million in premium volume. Before starting his company from scratch in 1994, Mr. Seifert worked as an insurance company underwriter, as an insurance agency producer and as a consultant specializing in alternative risk transfer.

Recently, we spoke with Mr. Seifert about his approach to program business. Following is an edited transcript of our conversation.

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