MILLIONS of copies of management books have been sold in the last two decades, making some business authors second only to rock stars and cover girls as celebrities. People have spent billions on these books. Most buyers probably have actually read them, and doubtlessly some have even tried to implement their ideas. Quite likely, the implementations occasionally have been successful. More often, though, the books’ catchy phrases and clever acronyms ultimately have rung hollow. That’s why management books and their authors are drawing fire these days.

The books have not delivered results and, worse, have distracted managers from the basics.

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