(“Strictly Sales” is written by the faculty of the Dynamics of Selling Program. This month's column is from David Connolly, ARM.)
INSURANCE sales are about as dry and boring as it gets, right? If you are like me, at least once or twice a month at the typical banquet, social event or dinner party you get the predictable question or comment from a friend, client or John Q. Public. “How can you make a living doing that? Insurance puts me to sleep.” That's when we find out that the questioner is in the fascinating field of public accounting or bottled water sales. I don't mean to boast, but if you sell the way I do, insurance is anything but boring. Insurance is exciting!
How can you be bored when you are selling a product that protects people's lives, health and businesses? Our products protect people's ability to make a living, provide for their families and pay for their children's education. How many vocations are that important? Every time my company pays a significant claim, I know that in the eyes of my client and his or her family, I've made a difference. When I look at how selling insurance affects so many lives, I am truly humbled.
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