Catherine Brune doesnt see herself as an IT version of Solomon, but Allstates senior vice president and CTO knows there are difficult decisions facing all IT departments today. And when you have to cut those babies in half, she says, its good to know which half will drive the revenue. Finding ways to stretch your IT dollars is imperative in todays economy. Brune was only half-kidding when she said to this reporter, If youve picked up any great ideas, Ill pay you for them before you put them in your article, because Ive tried all that I know.

James Fridenberg, vice president, applications development, for Los Angeles-based Farmers Insurance Group, agrees this is how business is done today. We always have an eye on trying to reduce expenses and improve efficiencies wherever we can, he says.

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