Ask someone to explain supply chain management, and youll likely get an answer in the context of manufacturing: A company making product A needs to regularly schedule the receipt of parts B, C, and D using technology to handle just-in-time scheduling and obtain the business intelligence needed to manage relationships with those suppliers.

Insurers also have a distinct supply chain when it comes to the claims process. Much of the insurance claims chain includes suppliers that provide their product or service directly to claimantsthe auto body shops, car rental companies, retailers, medical equipment wholesalers, and contractors. And lets not forget the litigators, investigators, and medical review firms that deal directly with insurers.

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