There are obvious benefits to incorporating a digital imaging workflow: no film, no processing expenses, and no worries about the pimply kid at the 24-hour photo lab frying your pictures with too much yellow or cyan when the magenta runs low. Say goodbye to blue concrete and pink skies forever.
Because of stronger balances between price tags and functionality, many insurance professionals-claims adjusters, for example-are making the move to digital. Wouldn't it be nice for your claims adjuster in the field to be able to shoot, save, and send? Or better yet, shoot, save, verify, sign, annotate, send to the carrier, and then print a photo-quality hard copy for the client at the scene?
All of this is made possible by available digital imaging technology. But before you outfit your adjusters with a fleet of $5,000 digital cameras and other gadgets with shocking price tags, there are some caveats.
What a Picture Is Really Worth
A thousand words? Maybe. A thousand bucks? Maybe not. While any salesman who knows the meaning of commission will try to send you out the door with the newest $5,000 contraption, the truth is high quality can be affordable.
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