Aviva has appointed Jan Gooding as its global inclusion director.

Aviva said in a statement that this was the first time it had appointed a director to lead the inclusion and diversity strategy across the group full time, signaling its “continued ambition and commitment to lead the financial services sector in creating a more open culture in the work place.”

Ms. Gooding joined Aviva in 2008. She most recently developed the “Good Thinking” campaign, which launched in the United Kingdom at the start of 2016.

She will formally take on her new role in January 2017.

Sarah Morris, chief people officer at Aviva said, “Building a strong culture of inclusive diversity is central to Aviva's future success. Every one of our customers is different, just as every one of our people brings something different to work.

“Inclusion isn't just about gender or ethnicity, or sexual orientation or age. It's about 'people' and making sure we recognize the diverse talents, experiences, and perspectives of everyone at Aviva. It makes good business sense.

“I am delighted Jan is taking up this important role and joining my leadership team to build on the progress we have already made, helping to build a legacy of inclusive culture.”

Ms. Gooding said, “I am thrilled to have been appointed into this role with all the challenges and opportunities that go with it. The business case has been evidenced again and again across the world: people perform better at work when they can be themselves.

“Simply put, this is another example of 'Good Thinking' by Aviva, focusing attention on an area which will ensure we attract and keep the best talent and are better able to serve our customers. Varied and balanced voices leads to improvements in creativity, productivity, and profitability in every sector.”

Victoria Spears

Victoria Spears

Victoria Prussen Spears is senior vice president of Meyerowitz Communications Inc., a law firm marketing communications consulting company. A graduate of Sarah Lawrence College and Brooklyn Law School, Ms. Spears was an attorney at a leading New York City law firm before joining Meyerowitz Communications. She may be contacted at [email protected].

More from this author ⟶