The National Safety Council estimates traffic deaths are 14 percent higher through the first six months of 2015 than they were during the same period in 2014, and that serious injuries are 30 percent higher.

From January to June, nearly 19,000 people died in traffic crashes across the U.S., and more than 2.2 million were seriously injured, putting the country on pace for its deadliest driving year since 2007.

Costs are also up. The six-month estimated bill for traffic deaths, injuries, and property damage is $152 billion – 24 percent higher than 2014.

“Follow the numbers: the trend we are seeing on our roadways is like a flashing red light – danger lies ahead,” said Deborah A.P. Hersman, the president and chief executive officer of the National Safety Council. “Be a defensive driver and make safe decisions behind the wheel. Your life really depends on it.”

The National Safety Council said that, although the high death and injury toll could be due to many factors, an improving economy with lower gas prices and unemployment rates herald increases in vehicle miles traveled. Average gas prices are 30 percent lower than they were in 2014 and are projected to remain relatively stable heading into 2016. This generally means an increase in traffic; more people can afford to drive, and many travel longer distances and take vacations.

Learn more: http://www.nsc.org/.

Victoria Spears

Victoria Spears

Victoria Prussen Spears is senior vice president of Meyerowitz Communications Inc., a law firm marketing communications consulting company. A graduate of Sarah Lawrence College and Brooklyn Law School, Ms. Spears was an attorney at a leading New York City law firm before joining Meyerowitz Communications. She may be contacted at [email protected].

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