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In today's increasingly digital business world, customers rely on mobile applications (apps) to quickly and conveniently manage their affairs.
Consider that there are nearly 3 million apps available to download on the Google Play Store, according to BuildFire, and 70% of all digital media use in the U.S. comes from mobile apps.
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Elana Ashanti Jefferson
Elana Ashanti Jefferson serves as ALM's PropertyCasualty360 Group Chief Editor. She is a veteran journalist and communications professional. Reach her by sending an e-mail to [email protected].
