For customers of VERTEX, the vendor's VTXml Product Suite provides a way to define their insurance product processing rules by using business terms.

"We translate that to an industry data standard format so that they can communicate the data electronically to all of their distribution partners in one standard format," says Suzanne Brazeal, vice president of business automation services for VERTEX, a winner this year of a RAVE Award.

"Each year we continue to drive the growth of the industry standards through definition and adoption to ensure our clients' specific business challenges are addressed by the standards," she adds. "This past year we enhanced the standards and our solution to include better definition for life products and a means to support in-force transactions for annuity products."

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