Knock-knock. Ring-ring. Cold-calling is an interruption; do you want to be remembered as an interruption?
The words “insurance salesperson” conjures up images of polyester suits, briefcases, and hard closes. Insurance is one of those low-interest and unpleasant products/services that most people don’t want to talk about, all things being equal.
If you’re like me, you have probably felt the tension on a sales call with a prospect, as though they are holding you at arm’s length. They aren’t opening up to you. They establish the rules and tell you what you must do in order to earn their business.
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